The Cheshire Company has worked with a close-knit group of designers, producers, directors and editors since the beginning and their longevity has created consistency and quality for our clients. Here are some key team members:

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Laura Cheshire

founder

Emmy-award winning director Laura Cheshire founded the company after working in advertising (J.Walter Thompson, Sr. VP) and television (TNT Networks, VP Creative Services). She holds an MBA from Columbia University and a BA from Brown University.

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Steve Frechtman

executive producer
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Selena Anthony

designer/producer
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Sean Pierce

motion graphics/animation
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Paolo Giorno

graphic designer/creative director
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Sharon Lerner

strategist/writer
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Kenyon Phillips

music supervisor

Showcase 2011-12

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Contact

contact us

The Cheshire Company

+_212.475.1212
info@cheshirefilms.com

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CLAIROL PROFESSIONAL

 


Proctor and Gamble engaged us to reposition Clairol Professional head to toe. We developed this iconic visualization of their core benefit in a durable campaign that has been the touchstone for many years of product launches. We created the concept, copy and visualizations, authored the P&G Visual Identity Bible and then executed the full suite of collateral elements (logos, swatch books, sample kits, posters, education materials, technical drawings, in-store posters, brochures). One of our favorite photographers, Kutlu (agent Walter Schupfer), shot the key images. print 2 print 3 print 4

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